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Saturday, February 10, 2007

Amazon Unbox Video on TiVo set to rock your living room


Seems like the latest fad is streaming digital content to TV, and in the process plunging the digital downloads wars straight into the living room. Amazon.com Inc and TiVo Inc, have now teamed up to unveil the “Amazon Unbox on TiVo” service which enables users purchase and download full-length movies & TV shows to their TiVo DVR. The product is currently undergoing testing with an unspecified number of TiVo subscribers who have their DVR on a broadband home network. Company officials have declined to give an official release date for the full service.

The service is expected to offer a vast collection of media content from leading networks, namely Universal Studios, Warner Bros, Paramount Pictures, Lionsgate, CBS, and Fox Entertainment among others.

Amazon Unbox Video download service, which was launched late last year already offers thousands of movies, TV Shows and other media content ready for download to PC and WMV compatible devices. The new feature greatly improves the earlier downloadable service by integrating broadband video with regular TV programming. To access the service, TiVo subscribers on broadband service will simply log onto the Amazon website and establish a connection to the Unbox section using a TiVo Series2 or Series3 box. The price of TV episodes will be $1.99 and movie prices between $9.99 and $14.99.

Unbox Video on TiVo joins a growing list of online download services. The recently launched Apple TV as well as Wal-Mart Inc online download store, MovieLink and CinemaNow are probable competitors. However, at the moment, Unbox Video on TiVo appears to have distinct advantage for the following reasons:
• No additional equipment is needed if you are a TiVo subscriber with a broadband home network connection. Rather than spend $300 for an Apple TV box, the only additional cost will be movie or TV show prices.
• Unlike most online download services, Unbox Video on TiVo delivers high-quality movies and TV shows directly to your TiVo for viewing on television, and not to PC.
• Integration of digital broadband video content and TV programs, giving the consumer plenty of navigation and playback options.
• Collection of downloadable digital content set to increase with a number of major studios and networks (Sony and Disney) expected to join the bandwagon upon its rollout.
• Video downloads can also be sent to portable devices.
• Unbox video downloads can always be downloaded again after purchase, and will therefore not need to be stored permanently.

The entertainment industry is flooded with countless online download services, but few are expected to rival this revolutionary feature. TiVo have decided to take the Amazon route and ditch their earlier deal with NetFlix. With this outstanding deal, Amazon.com and TiVo are bent on grabbing a significant share of the lucrative online download industry estimated at roughly $ 4 billion. The onus is now on you Apple TV, Wal-Mart Inc stores and co.

Wednesday, February 7, 2007

Brace yourself for the ultimate viewing experience with 3DTV

It was bound to happen soon, though nobody can say for sure when it will get into our living rooms. There is no doubt that the addition of third dimension TV i.e, 3DTV is only a few years away. The technology is there and most of the technical elements needed to turn this into reality are already in place.

The development of 3DTV technology is been carried out by a leading 3DTV consortium funded by the European Commission and consisting of hundreds of researchers. Their primary goal is to achieve fully-fledged and functional 3D video capabilities that can be integrated with various media forms. The core functions of the Three-Dimensional TV consortium can be summarized as follows:
• Capture and representation of entire 3-dimensional scene information.
• Complete definition of digital 3-D signal, storage and transmission.
• Display and reproduction of a 3-dimensional scene.
Besides these three functions, the consortium also intends to investigate possible areas of use as well as the social influence of 3DTV. Eye-polarizing glasses have been used in the initial design stages. However, plans are underway to develop a display system without the use of filters which will significantly delay the release of 3DTV to the general public. Moreover, according to a co-coordinator of the consortium, the concept of holographic 3DTV is feasible but could take another decade or so before it becomes commercially available. However, there are a few fast emerging technologies like Stereoscopic 3-D display which is expected to be commonplace at homes and cinemas in a few years. Stereoscopic 3-D is a revolutionary technology that displays images with depth. It enables viewers see images, without glasses and at the same time using motion parallax. Applications that make use of true stereoscopic display include 3-D home TV, 3-D video arcade games, 3-D video phones, avionic cockpit displays as well as some scientific and medical displays.

With the technical deficiencies notwithstanding, there are a few prominent reasons that could accelerate the introduction of 3-dimensional TV to home viewers:
• The rapid evolution of holographic systems that capture and record detailed, high-density 3-D scene information as well as carry out complex 3-D scene representation and motion.
• Advancement of efficient and complex media compression formats such as MPEG-4 which easily integrate digital TV, DVD and HDTV format, in addition to 3DTV in existing transmission media.
• The development of highly-efficient display techniques which rid the technical deficiencies of polarizing filters.
• Modern television displays have an increased rate of frames display, (over 1080p) which can provide high-def images motion with very little flicker rate.
• The capability of 3DTV signal to be broadcast by television stations over air waves or cable. The images be displayed live or even recorded and replayed in three-dimension.
• Stereoscopic 3-D devices can be used on computer displays with a single video board, for video arcade games, CAD workstations, air traffic control systems, scientific and medical visualizations systems.
• Three-dimension TV images can be projected on most screen sizes, direct view LCDs in full color and with no flicker.
Indeed, 3DTV is compatible with most contemporary display systems. Avid viewers will at the moment not enjoy the real deal, like watching their favorite sports footage with seemingly small-scale sportspeople running in the background. To be certain, as time goes by, we expect significant advances in development of 3DTV holographic systems. We do hope that in the not so distant future, HDTV systems with three-dimensional capabilities will not only be widely available, but also reasonably priced.

Tuesday, February 6, 2007

Coming soon to your living room: Apple HDTV


When it comes to the fickle world of technology, very few companies have the intrinsic power to enthrall us with their novelty. In the past few decades, Apple has set itself as one of the major forces in spearheading technological advancement.
Having already conquered digital music industry with the iPod and shown serious intent on doing the same in mobile telephony, what could be next for this Tech behemoth? Probably the lure of TV and more specifically, the ever-growing rave of high-def TV.
Though not ground-breaking, Apple unveiled Apple TV, a fun and easy-to-use product that will seamlessly integrate all your favorite content iTunes content from Mac or PC into a wide-screen TV. This is not the first time anyone has attempted to do this, but there are a few aspects of this new spectacle that caught our attention. You can expect nothing short of a stunning, sleek user interface; which is undoubtedly an Apple trademark. Apple TV comes packed with a 40GB hard-disk that can not only store over 50 hours of video, thousands of songs, audiobooks, TV shows podcasts, and tens of dozens of photos, but also deliver a high-definition 720p output. Apple TV is fairly easy to use and is portable with most modern wide-screen televisions. Making use of a standard HDMI, a video, analog and audio port, Apple TV easily connects to wide-screen televisions and home theater systems. Furthermore, Apple TV comes with a high speed AirPort wireless networking facility capable of streaming media component from several PCs to a television.
Finally comes the Apple Remote, which lets users effortlessly browse through a vast media collection of full-length movies, TV shows, podcasts, music videos, audiobooks and photo albums on widescreen TV. This is not an entirely new concept to rant and rave about, but is certainly worth checking out. The product will be available at Apple stores and Authorized Resellers this February.
Steve Jobs, Apple CEO describes Apple TV as a “DVD player for the 21st century”. Only time will tell if this product can make a mark in the already crowded and aggressive home entertainment industry. But coming from a company which stirred up the PC revolution, portable music players like iPod, and is famed for those highly-esteemed notebooks and Mac OS, few will dare scoff at Apple’s latest creation. Keep watching this space. We think that Apple HDTV is certainly in the offing.